{"id":542,"date":"2012-01-02T08:02:32","date_gmt":"2012-01-02T08:02:32","guid":{"rendered":"https:\/\/www.pedaletti.it\/Fabio\/?post_type=project&#038;p=542"},"modified":"2019-08-28T09:09:39","modified_gmt":"2019-08-28T09:09:39","slug":"bbm","status":"publish","type":"project","link":"https:\/\/www.pedaletti.it\/Fabio\/en\/project\/bbm\/","title":{"rendered":"BBM"},"content":{"rendered":"<p>[et_pb_section admin_label=&#8221;section&#8221;][et_pb_row admin_label=&#8221;row&#8221;][et_pb_column type=&#8221;3_4&#8243;][et_pb_text admin_label=&#8221;Testo&#8221; background_layout=&#8221;light&#8221; text_orientation=&#8221;left&#8221; text_font_size=&#8221;14&#8243; use_border_color=&#8221;off&#8221; border_color=&#8221;#ffffff&#8221; border_style=&#8221;solid&#8221;]<\/p>\n<p>project: BBM &#8211; il modo migliore per comunicare ADV (the best way to communicate)<\/p>\n<p>customer: RIM<\/p>\n<p>agency: S5Lab<\/p>\n<p>description: second step of the campaign for the launch of the BlackBerry Pearl . Target : young audience oriented messaging ; It was also the Christmas campaign of the customer.<\/p>\n<p>note: the campaign for the BBM followed the BlackBerry Pearl and BlackBerry Bold campaign, and this was followed by other projects<\/p>\n<p>[\/et_pb_text][et_pb_gallery admin_label=&#8221;Galleria&#8221; gallery_ids=&#8221;540,534,538,539,535&#8243; fullwidth=&#8221;on&#8221; posts_number=&#8221;5&#8243; show_title_and_caption=&#8221;on&#8221; show_pagination=&#8221;on&#8221; background_layout=&#8221;light&#8221;] [\/et_pb_gallery][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243;][et_pb_sidebar admin_label=&#8221;Barra Laterale&#8221; orientation=&#8221;left&#8221; area=&#8221;sidebar-1&#8243; background_layout=&#8221;light&#8221;] [\/et_pb_sidebar][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>project: BBM &#8211; il modo migliore per comunicare ADV (the best way to communicate) customer: RIM agency: S5Lab description: second step of the campaign for the launch of the BlackBerry Pearl . Target : young audience oriented messaging ; It was also the Christmas campaign of the customer. note: the campaign for the BBM followed [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":540,"comment_status":"closed","ping_status":"open","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","_monsterinsights_skip_tracking":false,"footnotes":""},"project_category":[219,221],"project_tag":[510,119,512],"class_list":["post-542","project","type-project","status-publish","has-post-thumbnail","hentry","project_category-artdirection-en","project_category-projectmanagement-en","project_tag-adv-en","project_tag-events","project_tag-gadget-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>BBM - Fabio Pedaletti<\/title>\n<meta name=\"description\" content=\"BBM: BlackBerry Messanger - il modo migliore per comunicare\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.pedaletti.it\/Fabio\/en\/project\/bbm\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"BBM - 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