{"id":298,"date":"2012-01-01T20:04:32","date_gmt":"2012-01-01T20:04:32","guid":{"rendered":"https:\/\/www.pedaletti.it\/Fabio\/?post_type=project&p=298"},"modified":"2018-01-30T11:17:13","modified_gmt":"2018-01-30T11:17:13","slug":"blackberry-pearl-en","status":"publish","type":"project","link":"https:\/\/www.pedaletti.it\/Fabio\/en\/project\/blackberry-pearl-en\/","title":{"rendered":"BlackBerry Pearl – tutti i tuoi amici in tasca"},"content":{"rendered":"

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project: BlackBerry Pearl – tutti i tuoi amici in tasca (all your friends in your pocket)<\/p>\n

customer: RIM<\/p>\n

agency:\u00a0 S5Lab<\/p>\n

description: ADV for BlackBerry Pearl, phone aimed at a younger audience than the traditional customer of BlackBerry . The concept that we wanted to communicate is “all your friends in your pocket”.\u00a0 The Communication also involved the point of sale ,\u00a0 posters,\u00a0 gadgets , design and management of events …<\/p>\n

note: the campaign for the BlackBerry Pearl followed the BlackBerry Bold , and this was followed by other projects<\/p>\n

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project: BlackBerry Pearl – tutti i tuoi amici in tasca (all your friends in your pocket) customer: RIM agency:\u00a0 S5Lab description: ADV for BlackBerry Pearl, phone aimed at a younger audience than the traditional customer of BlackBerry . The concept that we wanted to communicate is “all your friends in your pocket”.\u00a0 The Communication also […]<\/p>\n","protected":false},"author":2,"featured_media":518,"comment_status":"closed","ping_status":"open","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"

project: BlackBerry Pearl - tutti i tuoi amici in tasca<\/p>

customer: RIM<\/p>

agency:\u00a0 S5Lab<\/p>

description: ADV for BlackBerry Pearl, phone aimed at a younger audience than the traditional customer of BlackBerry . The concept that we wanted to communicate is \"all your friends in your pocket\".\u00a0 The Communication also involved the point of sale ,\u00a0 posters,\u00a0 gadgets , design and management of events ...<\/p>

note: the campaign for the BlackBerry Pearl followed the BlackBerry Bold , and this was followed by other projects<\/p>","_et_gb_content_width":"","_monsterinsights_skip_tracking":false,"footnotes":""},"project_category":[219,221],"project_tag":[129,222,203,110,119,125,130,128],"class_list":["post-298","project","type-project","status-publish","has-post-thumbnail","hentry","project_category-artdirection-en","project_category-projectmanagement-en","project_tag-adv","project_tag-atl","project_tag-btl","project_tag-design","project_tag-events","project_tag-gadget","project_tag-graphic-design","project_tag-pos"],"yoast_head":"\nBlackBerry Pearl - tutti i tuoi amici in tasca - Fabio Pedaletti<\/title>\n<meta name=\"description\" content=\"ADV for BlackBerry Pearl in Italy. Concept: all your friend in your pocket. 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